In accordance with the 2016/679 European Regulation
(This Policy was updated on June 1, 2018 in accordance to the regulations set by the General Data Protection Regulation – GDPR)

Who we are

The holder of the processing of personal data is eyecare.store, a venture of Eyecare.Agency Inc. with registered address as 2003 E. Highway 114 Suite 340 – 1008, Trophy Club, TX 76262. Our website address is: https://eyecare.store.

What personal data we collect and why we collect it

Data is collected and kept for the processing and fulfillment of product orders, payment to partners, communication with physicians, customers and partners and, in some cases, for tax obligations. Additionally, data is collected for the management and organization of activities carried out by eyecare.store including communications for planned activities.

In detail:

  • the administrative management of accounts
  • information on projects, initiatives and activities facilitated by or in collaboration with eyecare.store.

eyecare.store collects personal data such as: name, phone, mobile phone, address, email, and other information provided voluntarily by the interested parties. To carry out tax obligations, eyecare.store may also collect tax data of the interested parties (partners / physicians).

eyecare.store minimizes the use of personal and identification data during processing, limiting the use where it is strictly necessary for the achievement of the purposes for which the data was collected.

Data Collected to Manage Your Visit/Account

At checkout, we will collect your name, email address, username, and password. This information is used to setup your account for our site. If you are redirected to an offsite payment gateway to complete your payment, we may store this information in a temporary session variable to setup your account when you return to our site.

At checkout, we may also collect your billing address and phone number. This information is used to confirm your credit card. The billing address and phone number are saved by our site to prepopulate the checkout form for future purchases and so we can get in touch with you if needed to discuss your order.

At checkout, we may also collect your credit card number, expiration date, and security code. This information is passed to our payment gateway to process your purchase. The last 4 digits of your credit card number and the expiration date are saved by our site to use for reference and to send you an email if your credit card will expire before the next recurring payment, when applicable.

When logged in, we use cookies to track some of your activity on our site including logins, visits, and page views.


Comments are disabled on this site however, when/if visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.  Visitor comments may be checked through an automated spam detection service.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

The site requests and collects (some fields are mandatory) information in “forms”.  These forms are a communication tool and used to enhance the customer experience.  Of course, you can always just call us on the phone if there is any issue using online “contact” forms 🙂


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.


We also use additional cookies through Google Analytics. Google Analytics is a Web statistics service offered by Google, Inc. that uses cookies to analyze and create reports on the use of our site by users. It is widely used on the Web and uses anonymous data, i.e. cookies do not include personal information that allows users to be identified. These cookies help us to understand the behavior of our visitors and allow us to make improvements to make their experience more enjoyable.

Visitors can choose not to participate in Google Analytics using a browser add-on.

Who we share your data with

All activities concerning the treatment of data are performed through traditional and electronic communication tools such as: emails, newsletters, phone calls, social networks.

The processing of data is carried out in compliance with current regulations, by means of paper and IT tools suitable to protect your security and confidentiality, in compliance with the measures set forth in the 2016/679 European Regulation, and in relation to organizational, technical and logistical aspects.

This treatment consists of the collection, registration, organization, storage, consultation, processing, extraction, selection, comparison, use, cancellation and destruction of the data. The processing operations indicated above are carried out exclusively by eyecare.store in relation to the purposes for which the data was collected and, through internal staff in charge of the various services related to the above.

The consent to the processing of data is optional, but in absence of this, the holder cannot manage requests regarding established institutional relationship (e.g. registration to events, subscription to the newsletter, etc.).

eyecare.store does not provide the aforementioned personal data to third parties for advertising purposes, does not sell them or lease them to third parties. In addition, it will not give, the personal data of its members to unauthorized third parties. The duration of the treatment is functional to the relationship with eyecare.store and to the administrative, accounting and organizational obligations. Data is in any case kept for a period of fifteen years for the purposes of traceability of the provided services and for internal administrative provisions and for the verification of related tax and compliance obligations.

Personal data will be accessible to eyecare.store.

The eventual forwarding to and use of personal data by external individuals and organizations acting on behalf of eyecare.store are governed by contracts that provide for an adequate level of protection of personal data. Users personal data will only be used and released by eyecare.store exclusively to individuals and organizations working on their own behalf, in accordance with this Privacy Policy and as expressly provided for by current legislation.

Specifically, data can be made available to third party suppliers, which carry out essential processing activities for eyecare.store activity, some of which may reside in foreign countries.

These third parties will act as autonomous data controllers, solely and exclusively to satisfy the request of the interested party (e.g. personal data communicated to third party suppliers for sending the newsletter, insertion in the database), or to which data communication is necessary to comply with the law or regulations (administrative obligations), or to organize and coordinate particular initiatives promoted by eyecare.store.

eyecare.store constantly monitors the activities commissioned to these third parties, verifying the work and reliability in terms of privacy.

With regard to the provision of data through our pages on social networks (LinkedIn, Twitter, etc …), eyecare.store takes all measures in its possession to ensure secure treatment; these measures are however conditioned by the nature of the instrument itself, its usability by the user and the actions in terms of privacy undertaken directly by the owner of the social network.

eyecare.store cannot be held responsible for untruthful information sent directly by an interested party (e.g. personal data, postal addresses, email address), and which may possibly involve unaware third parties. Upon the occurrence of such incidents, eyecare.store will intervene promptly to protect the privacy of the interested parties involved, reserving the right to denounce such fraudulent actions to the appropriate authorities.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Rights of interested users

eyecare.store honors the ability of each person concerned to exercise their rights as set out in Chapter III of the General Data Protection Regulation:

  • access to personal data as well as to know the logic and the purposes on which the treatment with electronic tools is based
  • to obtain the updating, correction or cancellation of the same or the limitation of processing
  • to obtain anonymous data transformation or blocking of data
  • to oppose the treatment
  • to oppose data portability
  • to revoke the consent, where provided: the withdrawal of consent does not affect the lawfulness of the treatment based on the consent granted before the revocation
  • to propose a complaint to the supervisory authority

The individuals to whom the personal data refers will be able to exercise their relative rights by contacting us at privacy@eyecare.store.

Industry regulatory disclosure requirements

Only your physician is authorized to provide medical advice and medical guidance. Eyecare.store encourages you to seek healthcare advice from your physician and visit your eye doctor regularly for optimal eye health.